Where Businesses
BECOME BRANDS.
No. 03No. 02
Where Businesses
BECOME BRANDS.
No. 01No. 03
BECOME BRANDS.
Where Businesses
No. 02No. 01Brand Strategy and Marketing Studio for experience-led businesses
I work with hotels, restaurants, wellness spaces, service providers and lifestyle brands to close the gap between what you've built and how the world experiences it. Looking at the whole picture. The moments, the details, the story that makes people remember you and tell others.
The gap between what you've built and what the outside world experiences is the most expensive problem in independent business.
THAT’S THE GAP I CLOSE.
Marketing Audit
BRAND STRATEGY
Social Media
EXPERIENTIAL MARKETING
Hi! I’m Stephanie
I went to university to become a director. I ended up becoming one…just not in theatre or film.
I’m a Marketing Director specializing in experiential marketing and brand strategy. I've spent years working directly with founders and business owners in hospitality, wellness, lifestyle, and beyond, helping them close the gap between the business they've built and the brand they're capable of becoming.
I work with a small number of clients at a time. The work is strategic, specific, and built entirely around what makes each business theirs. I don’t believe in a one-size fits all approach.
BASED IN REVELSTOKE, CANADA, & ULUWATU, INDONESIA, WORKING WITH CLIENTS WORLDWIDESTACEY FELL, HOTELIER “STEPH WALKED INTO OUR BRAIN AND IMMEDIATELY KNEW HOW TO BRING OUR IDEAS TO LIFE.”
She created a plan & system that was a game changer with who we targeted with our marketing. She also created a strategy that reframed the way we marketed our business to clients & vendors. Without Steph I don't know how I would be able to manage, market & thrive in my buisness.”
FEATURED SERVICETHE BRAND
STRATEGY INTENSIVE
A complete brand and marketing strategy, built entirely around your business. We start with an honest audit of everything you've built — then design the full picture: your positioning, your platforms, your events, your collaborations, and the signature moments that make you impossible to forget.
NOT SURE WHERE TO START?THE HOUSE AUDIT
The House Audit is a standalone diagnostic. I immerse myself in your brand as a stranger would, across every touchpoint, and tell you honestly what a stranger actually experiences when they encounter you for the first time.
ON THE JOURNAL
CHOOSING YOUR SOCIAL MEDIA PLATFORMS
SOCIAL MEDIA
WHAT IS EXPERIENTIAL MARKETING?
MARKETINGON THE JOURNAL
CHOOSING YOUR SOCIAL MEDIA PLATFORMS
SOCIAL MEDIAWHAT IS EXPERIENTIAL MARKETING?
MARKETINGI DON’T DO
GENERIC
MARKETING
I work with founders who've built something with character: a hotel, a wellness space, a creative studio, an independent brand…and help them make the marketing finally match the vision.
That means looking at everything. Not just your social media, but your events, your collaborations, your physical touchpoints, the moments your guests remember, the ones they don't. The full picture of how your brand is experienced in the world.
And then building a strategy around what makes you genuinely, specifically, irreplaceably yours. Every engagement is treated with the same level of strategic rigour and creative intelligence whether we're building from scratch or refining what already exists.