The Gin Journal The Art of Meaningful Marketing What is Experiential Marketing? How to Stand Out as a Service-Based Entrepreneur in 2025 Creative Ways to Reach New People Online and Off Learn more THE GIN JOURNAL Your home for all things marketing, strategy and building a brand you love. OUR LATEST JOURNAL ENTRIES Featured 5 Tips for Planning Your Next Marketing Campaign Marketing Activation Ideas for Wellness & Hospitality Brands “Giveaways Don’t Work”…Tips for Your Next Successful Giveaway Choosing Your Main Social Media Platforms and Content Cadence Do You Need a Newsletter? How to Decide and Create One That Works How to Determine Your Brand’s Main Social Media Platforms How To Write the Perfect Instagram Bio - 3 Things You Didn’t Know What is Experiential Marketing? Thinking Outside the Box: Creative Ways to Reach New People, Even If You’re 100% Online